{"id":121378,"date":"2024-05-13T04:00:27","date_gmt":"2024-05-13T09:00:27","guid":{"rendered":"https:\/\/www.globaltrademag.com\/?p=121378"},"modified":"2024-05-13T01:49:59","modified_gmt":"2024-05-13T06:49:59","slug":"a-brokers-guide-to-success-2024-freight-forecast","status":"publish","type":"post","link":"https:\/\/www.globaltrademag.com\/a-brokers-guide-to-success-2024-freight-forecast\/","title":{"rendered":"A Broker\u2019s Guide To Success: 2024 Freight Forecast"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">At the start of a new year, the freight industry remains in a soft market with a surplus of truck drivers and less demand for freight. The volume of trucks has greatly outweighed the amount of freight being moved, and everyone involved in the logistics chain of supply has been impacted.<\/span><\/p>\n<p>Read also: <a href=\"https:\/\/www.globaltrademag.com\/essential-guidelines-for-us-freight-forwarders\/\">Essential Guidelines for US Freight Forwarders<\/a><\/p>\n<p><span style=\"font-weight: 400;\">Despite this freight recession, a recent survey shows brokers are largely optimistic about 2024. In fact,\u00a061% of participants in a Truckstop poll reported that they\u2019re expecting demand growth\u00a0over the first six months of the year. Spot rates appear to be bottoming out, which lends hope to brokers expecting to see a rise in rates during 2024.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While the future of freight isn\u2019t guaranteed, several factors point to a positive outlook for\u00a0freight brokers in 2024. As regulatory changes take place and fraud continues to evolve, brokers should adapt to a changing market, and safeguard their business against economic uncertainty.<\/span><\/p>\n<!-- shortcode [asyncjs] -->\n        <script type=\"text\/javascript\">if (!window.AdButler) {\n                (function () {\n                    var s = document.createElement(\"script\");\n                    s.async = true;\n                    s.type = \"text\/javascript\";\n                    s.src = 'https:\/\/servedbyadbutler.com\/app.js';\n                    var n = document.getElementsByTagName(\"script\")[0];\n                    n.parentNode.insertBefore(s, n);\n                }());\n            }<\/script>\n        <script type=\"text\/javascript\">\n            var AdButler = AdButler || {};\n            AdButler.ads = AdButler.ads || [];\n            var abkw = window.abkw || '';\n            var plc373459 = window.plc373459 || 0;\n            document.write('<' + 'div id=\"placement_373459_' + plc373459+ '\"><\/' + 'div>');\n            AdButler.ads.push({\n                handler: function (opt) {\n                    AdButler.register(168070,373459, [300,250], 'placement_373459_' + opt.place, opt);\n                },\n                opt: {\n                    place: plc373459++,\n                    keywords: abkw ,\n                    domain: 'servedbyadbutler.com'\n                }\n            });\n        <\/script>\n        \n<p><b>UPCOMING REGULATORY CHANGES AND THEIR IMPACT<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Regulatory changes were a hot topic in 2023 and continue to be a focal point in 2024. But with change comes the opportunity to improve safety standards and higher driver satisfaction\u2013helping you create a reliable and trusted industry network.<\/span><\/p>\n<p><b>Detention pay:<\/b><span style=\"font-weight: 400;\"> Truck drivers have been campaigning for detention pay reform for years, and 2024 could be promising. The Federal Motor Carrier Safety Administration (FMCSA) is currently\u00a0investigating driver compensation and detention pay\u00a0in two separate studies that are set to be completed in July 2024 and 2025, respectively.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Uncompensated detention time is a major pain point for a lot of drivers, and the FMCSA aims to gather more comprehensive data on this topic. Fair pay for this time will help attract and retain drivers.<\/span><\/p>\n<p><b>EPA standards\/CARB:<\/b><span style=\"font-weight: 400;\"> As the Environmental Protection Agency (EPA) continues to implement its\u00a0Clean Truck Plan, all heavy-duty vehicles beginning in model year 2027 must follow strict standards to reduce smog emissions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In California, all drayage trucks had to be registered with the California Air Resources Board (CARB) Online System by this past Jan. 1, aiming toward the state\u2019s goal of zero emissions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While these changes will likely impact carriers significantly, they will also fit into the industry\u2019s balance and recovery phase of a new cycle.<\/span><\/p>\n<p><b>Freight broker bonds:<\/b><span style=\"font-weight: 400;\"> Another change that began 2024 was the FMCSA freight broker bond and trust rulemaking. To bring more fairness to the freight broker industry, the FMCSA will\u00a0enforce stricter rules\u00a0around BMC-84 freight broker bonds and BMC-85 trusts. Now, lending parties must be FDIC-insured banks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While most brokers are upstanding, the few that aren\u2019t give the rest a bad name. This new regulation will immediately suspend brokers whose financial security falls below $75,000. If, after seven calendar days, the funds are not restored, the FMCSA will issue a notification of suspension of operating authority to the broker.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By eliminating bad actors, brokers should see a positive shift in their field\u2014if their trust or bond is up to date with an insured bank. This will also instill confidence that carriers are better protected from non-payment or fraudulent broker activity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a broker, you should see these changes as potential opportunities for growth.\u00a0Communication\u00a0is key to setting clear expectations and making carriers feel they are getting a fair deal. Specify all accessorial charges, rate confirmations, and load confirmations, but leave room for adaptability when unexpected issues arise. This increases visibility, keeping business more efficient and secure.<\/span><\/p>\n<p><b>COMBATTING FRAUD TRENDS<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Along with regulatory changes, freight brokers should also be aware of fraud trends in 2024. As scammers continue to get shut down, they evolve and find new ways to defraud brokers and other players in the trucking industry.<\/span><\/p>\n<p><b>Emerging cyber threats and identity theft:<\/b><span style=\"font-weight: 400;\"> Online security threats continue to be a huge issue for the freight industry and are likely to continue (and become even more sophisticated) in 2024. Bad actors\u2014either from the U.S. or abroad\u2014impersonate carriers, shippers, and brokers so they can steal cargo and intercept payments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Brokers should invest in cybersecurity measures to protect their business and follow basic best practices.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use unique passwords and turn on\u00a0multi-factor authentication.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Verify carrier credentials\u00a0and load details before processing any payments. Confirm all contact information carefully, use carrier scoring tools for detailed information, and take simple precautions such as calling phone numbers to verify\u2014and save yourself unnecessary hassle in the long run.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Educate yourself and\u00a0watch out for phishing scams\u00a0(through email) and smishing scams (through SMS text).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use trusted technology integrations and load boards that are vetted on a regular basis and prioritize strict security measures.<\/span><\/li>\n<\/ul>\n<p><b>BRACING FOR CHANGING ECONOMIC CONDITIONS<\/b><\/p>\n<p><span style=\"font-weight: 400;\">With a projected U.S.\u00a0GDP growth of 1.5% and inflation and interest rates remaining elevated, 2024 may be another year full of unpredictable freight industry cycles.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many economists predict a \u201csoft landing\u201d for the U.S. in 2024, but there is still a chance of\u00a0recession\u2014especially if the economy continues to slow down. Brokers should be vigilant and always prepared for any outcome.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Strategies for economic resilience:<\/span><\/p>\n<p><b>1. Implement cost-cutting measures without compromising service<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Freight brokers should look for solutions that reduce wasteful spending without compromising their level of service to both carriers and shippers. Implement systems into your work that automate small tasks, look for errors, offer pricing comparisons, track shipments, and facilitate easy communication with carriers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also work on consolidating freight. Find opportunities to consolidate smaller shipments into large, shared truckloads, and optimize routes whenever possible.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><b>2. Build a trusted network<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Safeguard your business by building trusted relationships. Be upfront when discussing pricing, timelines, invoicing, and delivery confirmations. Offer fair, market prices. Communicate every step of the way. Commit to securing a trusted network focusing on trust and communication for business longevity.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<p><b>3. Use industry-leading tech tools<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Integrate technology tools designed to make your work easier without sacrificing your attention to quality or detail. Let technology do the day-to-day tasks so you can concentrate on productivity.<\/span><span style=\"font-weight: 400;\"><\/p>\n<p><\/span><\/p>\n<p><b>FORECASTING FOR SUCCESS<\/b><\/p>\n<p><span style=\"font-weight: 400;\">With a soft market, and uncertain projections for 2024, brokers are still optimistic about the coming year in freight. Changes to detention pay, EPA standards and freight broker bonds will all positively impact the market, and brokers should plan for and look forward to these adjustments.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can protect your broker business from bad actors by avoiding freight fraud, bolstering security measures, and integrating helpful technology. Further safeguard your broker business with smart economic decisions and a focus on relationship building.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Boise, Idaho-based Truckstop is committed to empowering brokers with leading technology, vetted load boards, carrier onboarding and more.\u00a0Learn more at <a href=\"https:\/\/truckstop.com\/\">truckstop.com<\/a> or request a demo at truckstop.com\/brokers.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At the start of a new year, the freight industry remains in a soft market with a surplus of truck&#8230; <a class=\"read-more\" href=\"https:\/\/www.globaltrademag.com\/a-brokers-guide-to-success-2024-freight-forecast\/\">Read More<\/a><\/p>\n","protected":false},"author":2270,"featured_media":121379,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"footnotes":"","_jetpack_memberships_contains_paid_content":false,"jetpack_publicize_message":"A Broker\u2019s Guide To Success: 2024 Freight Forecast","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[3826,3855,3850],"tags":[5233,4402,4072,423,52],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.6 (Yoast SEO v22.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A Broker\u2019s Guide To Success: 2024 Freight Forecast - Global Trade Magazine<\/title>\n<meta name=\"description\" content=\"At the start of a new year, the freight industry remains in a soft market with a surplus of truck drivers and less demand for freight...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.globaltrademag.com\/a-brokers-guide-to-success-2024-freight-forecast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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